Alviere: Building a brand and an industry.
Who is Alviere?
Alviere is a venture funded startup that is leading the way in emerging fintech space known as Embedded Finance.
What is embedded finance?
Embedded finance allows big brands to offer financial services directly to their customers, removing their dependency on traditional banks.
The Challenges
Working in a startup environment is fun, yet hectic. With a new company, in a new emerging industry, the challenges are plenty. Our task is to educate brands on what EmFi is, and convince them that Alviere’s platform is the best of the growing competition.
Responsibilities:
Content stratEgy | Brand tone & voice | Content creation
seo | Ux/ui | Blogs, ebook &white paper
job function:
Associate creative director | Head of content
The work
While helping build a start up, there is a lot of work that doesn’t make it into the portfolio, from establishing foundational sales materials to helping build a website. In addition to the little things, I was tasked to build the content department, write long form articles on complex topics and work with outside agencies to help build organic SEO.
UX/UI & Brand VOICE
branding & infographics
Content strategy & development
“Anything a Bank Can Do, Your Brand Can Do Better”. White Paper. Click Image to Read.
“How Honeybees Are Changing the Face of Finance”. Article. Click Image to Read.
“Making Sports More Immersive With Embedded Finance”. Click Image to Read.
“Bank On Your Brand”. Article. Click Image to Read.
“Banking No Longer Belongs to Banks”. Article. Click Image to Read.
“Turn Interchange Fees Into Interchange Revenue”. Click Image to Read.
