STEVE PORCARO
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Dizzy hill games

THE PROBLEM

Most children’s board games are boring. We wanted to change that.

The OBSERVATION

After my daughters’ created their own board game with markers and a scroll of blank paper, we realized they had created something truly unique.

THE SOLUTION

We started with our first game, Rainbow Unicorn Rescue. And we now have 3 games, with a 4th along the way.

responsibilities:

Brand strategY | Brand development | Brand identity | Brand messaging | Character design | Book design & publishing | Game development | Graphic design | Product design | Social media | Web & E-Commerce | digital advertising | amazon

job function:

brand director | dad

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RAINBOW UNICORN RESCUE

After our impromptu test, we realized we had to adjust the game path to make it a little easier to follow. Once we did that, it was all systems go. It was time for manufacturing!


Rainbow Unicorn Match game

Based on the success of “Rainbow Unicorn Rescue”, we recently launched our second game, “Rainbow Unicorn Match Game”. The key difference between our match game and the million other match games is that we are the first memory match game with wild cards.


DINOSAUR RALLY

Our most recent game, “Dinosaur Rally” is the first kids’ entertainment brand to combine dinosaurs driving cars. Hard to believe, but here we are. We launch with instant success, and it has quickly become our #1 selling game at retail.



Social

Most of our content is on social. Check us out on Instagram and TikTok to see more.


HOW IT ALL STARTED

Originally drawn on a scroll of blank paper and taped to a cardboard box, our kids created an innovative new board game. The rules were simple yet unique enough to make it a refreshing twist on the standard kid’s games.

We were all impressed with how fun it was, so we decided to make a real life version for our family as a keepsake. But then life had a funny way of intervening.

After my youngest took it to show and tell, it turned out we had a hit on our hands. Kids loved it, and soon parents were asking how to get a copy. That got the wheels spinning, and soon Dizzy Hill Games was born.

The first game played outside our family.

Co-Creator showing classmates how it works.

Girls Original Game Design


Kickstarter

Due to Covid delays, we had time to launch a Kickstarter campaign. Within 3 days, we were featured on their “Projects We Love”, and reached 147% funding in just 3 weeks.

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